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Apartment Therapy and Bemz launch an exclusive corduroy fabric collection for IKEA furniture.

Introducing Maxwell Ryan / Apartment Therapy for Bemz - you can now dress your IKEA sofa in fashion’s favourite fabric crush: corduroy. The New York-based media giant and Swedish interiors brand, offering made-to-order covers for IKEA furniture, have joined forces to create an exclusive collection of six cotton corduroy fabrics. The curated palette ranges from timely to timeless with bold, exaggerated wales, and is now available for purchase at bemz.com.

  • Styling: Linnéa Salmén | Photographer: Kristofer Johnsson

Working with Bemz over the past two years, I've been dying to introduce a rich, cozy fabric line to complement the Maxwell furniture leg collection. I wanted to pull from the fashion world with rich, bright colors, and from the upholstery world with soft, warm fabrics that would invite you to lay down and take a nap on your sofa. It plays with big, chunky corduroy ribbing in six new colors. This is a fabric collection that you'll want to touch and put your cheek up against. It's a collection that will turn your living room into the retreat you’ve always wanted.

Maxwell Ryan, CEO & Founder, Apartment Therapy

Styling: Linnéa Salmén | Photographer: Kristofer Johnsson

We’re delighted to introduce a completely new fabric category to our wide assortment. The collection has a luxe, cosmopolitan spirit that feels both contemporary and classic. When paired with the sculptural elements of the furniture legs, the opportunities for transforming your IKEA furniture are endless.

Anneli Kansbod, CEO Bemz

Styling: Linnéa Salmén | Photographer: Kristofer Johnsson

  • Styling: Linnéa Salmén | Photographer: Kristofer Johnsson

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